Solutions Marketing Manager

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Role Description

As a Solutions Marketing Manager at Resmed, you will play a key role in shaping the future of healthcare in sleep, respiratory, and digital health. With a deep understanding of our customer and industry needs, you’ll execute GTM and lifecycle campaign strategies for our digital portfolio, drive content messaging, and help deliver sales enablement programs.

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  Acquire deep knowledge of our customers' challenges, industry, and use cases, and communicate the benefits and value proposition clearly and compellingly to target audiences.
  


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  Adapt and translate global GTM strategies for North American markets, tailoring for market and sales channel dynamics while considering unique customer segmentation approaches.
  


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  Develop and implement comprehensive marketing strategies to promote our device ecosystem of products and services.
  


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  Lead the creation of compelling NPI marketing activities in collaboration with ABM, Integrated and Consumer Marketing teams.
  


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  Support the sales enablement strategy and execution, ensuring launch readiness and success.
  


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  Establish key performance indicators for our digital portfolio and relentlessly measure against performance and success, adjusting marketing strategy as necessary.
  


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  Collaborate with Marketing, Product and Sales teams to create compelling content, marketing resources, and promotional campaigns.
  


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  Manage the marketing budget for our digital portfolio and ensure effective allocation of resources for maximum ROI.
  


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  Stay up to date with the latest trends in digital healthcare and digital marketing best practices.
  


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  Analyze market trends and competitor activities to identify opportunities for growth and differentiation.
  

Qualifications

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  Bachelor’s degree in Marketing, Communications, Business, or a related field.
  


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  5+ years of experience in Marketing, preferably in the healthcare or digital health industry.
  


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  Proven track record of developing and executing successful product marketing campaigns.
  


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  Strong knowledge of digital marketing tools and platforms (Google Analytics, HubSpot, social media ad platforms, etc.).
  


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  Excellent written and verbal communication skills, with the ability to convey complex information clearly and concisely.
  


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  Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
  


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  Experience in healthcare or digital health marketing is highly preferred.
  


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  Data-driven mindset with strong analytical and problem-solving skills.
  

Benefits

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  Comprehensive medical, vision, dental, and life insurance.
  


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  AD&D, short-term and long-term disability insurance.
  


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  Sleep care management.
  


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  Health Savings Account (HSA) and Flexible Spending Account (FSA).
  


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  Commuter benefits.
  


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  401(k) and Employee Stock Purchase Plan (ESPP).
  


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  Employee Assistance Program (EAP) and tuition assistance.
  


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  Flexible Time Off (FTO) for salaried employees.
  


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  Paid Time Off (PTO) for hourly employees, increasing with tenure.
  


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  14 paid holidays.
  


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  Parental leave: 14 weeks for primary caregivers, 2 weeks for secondary caregivers.
  


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  Annual cash bonus eligibility based on performance.
  


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  Potential stock equity based on performance.
  

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