[Hiring] Senior Account Executive @Wolverine Outdoors, Inc. (United States)
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Role Description
- The Senior Account Executive is responsible for supporting business development and growth of accounts to achieve sales and profitability objectives for Wolverine & Bates.
- Develops relationships to promote product placement in the assigned channel of distribution.
- Identifies marketplace opportunities, prospects and engages new customers.
- Prepares strategic sales presentations and is responsible for account management.
- This position covers a territory across Arkansas, Mississippi, Alabama and Louisiana.
- Primary Duties:
- Oversee strategic marketing and operational initiatives to support business development in assigned channel of distribution.
- Work cross-functionally with Sales Planning and Marketing to manage business plans and forecasts.
- Represent needs of key account with Merchandising to ensure account product needs are being met on a consistent basis.
- Sells the proper quantity of assortment product that a customer can profitably retail and a quality composition of assortment product to ensure growth in the territory.
- Identify new account opportunities to meet growth targets.
- Possess a thorough understanding of the marketplace (competitor information, consumer understanding, current/future market penetration, etc.) and help drive forecast accuracy.
- During presentations, give leadership and direction by recommending key SKU’s and lifestyles.
- Maintain an organized format on each sales call, covering all important topics -- next 90 days, line presentation, supporting key initiatives, writing the order and follow-up.
- Sell the corporation and the division.
- Initiate, develop and sell accounts in keeping with the division’s distribution strategies.
- Maintain an updated prospective new account list.
- Prepare for each sales call in advance, knowing what the retailer has on order, delivery updates, what is reordering and previous year’s sales history.
- Monitor model stocks and determine proper pairs and levels of inventory and timing of recommended markdowns.
- Plan a conversion strategy that enables a profitable transition from one season to the next.
- Advise management routinely of problems and opportunities in the region, offering recommended solutions when management is needed.
- Maintain a consistent frequency of in-store visitation to ensure execution of brand presence, visual roll-out/events, driving turn and door volume.
- Identify areas of underdeveloped business and formulate a strategy to capture increased market share.
- Maintain updated account and sales records and analyze and report selling information to the company on a weekly basis for key accounts.
- Perform duties consistent with the Company’s AAP/EEO goals and policies.
- Perform other duties as required/assigned by manager.
- Qualifications
- Bachelor’s degree or equivalent work experience.
- 5+ years of wholesale or retail experience.
- Demonstrated ability to develop strong business partnerships.
- Motivated, enthusiastic self-starter who is able to work effectively in a team environment and independently.
- Possess excellent oral and written communication skills, time management skills and is detail oriented.
- Must understand the marketplace.
- Must possess strategic selling and presentation skills, and have a professional presence when dealing with customers.
- Proficient in MS Office (Excel, Word, and PowerPoint).
- Working knowledge of retail math measurements (i.e. gross margin, turn and markdowns).
- Requirements
- Field sales environment.
- Extensive travel required (70%).
- Ability to push, pull and lift up to 50 lbs.
- Benefits
- Salary Minimum: $72,000.00
- Salary Maximum: $94,500.00
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