WordPress & Local Authority Expert Needed – Rank Us Top 2 on Google, Dominate Geo Grids & AI Results - Contract to Hire
WordPress & Local Authority Expert Needed – Rank Us Top 2 on Google, Dominate Geo Grids & AI Results
Overview
Gamez Construction is a leading roofing and siding contractor based in DeKalb, IL. We are deeply involved in our community, certified by top manufacturers, and perform all work in-house. We are seeking an experienced professional (or team) to help us dramatically expand our digital footprint.
We are not simply looking for a standard SEO freelancer. We want a strategic partner with equivalent expertise who understands how to build full-spectrum local digital authority, including AI-driven visibility, local prominence, high-quality content, and robust technical implementation.
Objectives
Achieve top 2 rankings in Google organic and map pack results for our core service keywords and locations.
Dominate geo grid rankings across DeKalb, Sycamore, Genoa, Rochelle, Malta, and surrounding areas.
Ensure our business is prominently cited or recommended by AI tools and conversational search platforms, including ChatGPT, Google Gemini, Bing Copilot, and others.
Build a durable foundation of authority that keeps us ahead of competitors over the long term.
Scope of Services
Local & On-Page Implementation
Perform a comprehensive audit of our current WordPress site structure, technical health, and on-page elements.
Develop and execute a keyword and content strategy, targeting both primary and long-tail local service keywords.
Create well-structured content silos around roofing, siding, gutters, insurance claims, and metal roofing services, tied to our key service areas.
Improve site speed, Core Web Vitals, and mobile performance.
Schema & Local Entity Optimization
Implement advanced schema markups, including LocalBusiness, Service, Product, FAQ, and ServiceArea.
Build robust SameAs, geo, hasMap, and areaServed JSON-LD structures linking to our Google Business Profile, BBB, manufacturer profiles, and social media accounts.
Google Business Profile & Local Authority
Fully optimize our Google Business Profile, including detailed services, products, Q&A, and consistent posting.
Ensure NAP consistency across all directories and suppress duplicate or outdated listings.
Geo Grid & Map Pack Strategy
Set specific geo grid targets and monitor rankings using tools such as BrightLocal or Local Viking.
Strengthen local signals with geo-tagged media and locally focused GBP posts and updates.
Backlink Development & Digital PR
Perform a competitor backlink gap analysis to replicate and exceed local competitor link profiles.
Secure a minimum of 100 new high-quality backlinks, with a focus on authoritative and locally relevant sources.
AI & Conversational Search Optimization
Develop long-form, structured FAQ pages and local service guides designed to align with AI and conversational search patterns, increasing the likelihood of being cited by systems like ChatGPT and Google Gemini.
Image & Media Optimization
Geotag images with latitude and longitude data tied to our service areas.
Use optimized alt text and filenames incorporating target keywords and locations.
Maintain a steady flow of fresh media to our WordPress site and Google Business Profile.
Content Marketing & Link Acquisition
Create or assist with producing local guides and resources (for example, “DeKalb Roof Permit Guide” or “Sycamore Hail Damage Insurance Checklist”) to naturally attract backlinks.
Handle outreach to local media or niche blogs for potential features.
We can support this effort by providing ideas, drafts, or resources as needed.
Technical Maintenance
Conduct weekly technical checks to identify and resolve broken links, indexing problems, and duplicate content.
Continuously improve the structure and crawlability of our site.
Blogging & Platform Requirements
Build out or optimize our blog section on WordPress to regularly publish keyword-targeted articles that enhance topical authority and drive organic traffic.
All work must remain on our existing WordPress platform.
Reporting & Strategy
Deliver monthly reports covering keyword rankings, geo grid performance, backlink acquisition, site health, and Google Business metrics.
Provide quarterly strategic reviews with recommendations to double down on what is driving the strongest results.
What Success Looks Like
Gamez Construction ranks top 1-2 organically and in the local map pack for primary keywords such as “roof replacement DeKalb,” “roofing near me DeKalb,” and “siding Sycamore.”
We achieve top 2 placements across geo grid maps in our key service areas.
Our business is cited or recommended by AI tools and conversational search platforms when users ask for local roofing or siding contractors.
We secure at least 100 new authoritative backlinks, emphasizing local and industry relevance.
Our WordPress site is technically sound, fast, and structured with strong content silos that establish clear topical authority.
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