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CRM Specialist

Remote, USA Full-time Posted 2025-07-27

We are looking for a CRM Specialist to develop and manage our CRM campaigns and customer segmentation strategies. The ideal candidate will have advanced proficiency in CRM tools and data analytics, with a focus on optimising CRM processes and generating

actionable insights.

Key Responsibilities:

  • Develop and implement CRM campaigns
  • Manage customer segmentation strategies
  • Deploy CRM campaigns for multiple clients
  • Continuously measure and optimise campaign performance
  • Generate insights from data analysis
  • Optimise CRM processes for efficiency and effectiveness
  • Communicate clearly with clients to manage expectations and deliverables.

    • Technical Skills:

  • Advanced CRM tools proficiency (e.g., Klaviyo, Dot Digital, Mailchimp)
  • Intermediate GA4 proficiency
  • Basic Looker Studio proficiency
  • Intermediate data analysis ability
  • Basic Canva skills

    • Qualifications:

  • Bachelor’s degree in Marketing, Business, or related field
  • Advanced CRM certifications preferred
  • Excellent analytical and problem-solving skills
  • Detail oriented
  • Effective planner
  • Results Driven
  • Strong collaboration and communication skills

    • KPIs:

  • Campaign performance
  • Quality and accuracy of customer segmentation and Impact on campaign performance
  • Insightfulness of campaign analysis
  • Reporting accuracy
  • Process improvement metrics

    • Additional Information

    Pattern is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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